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marketinganalytics

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📊🎯✨ Harness the power of the RFM (Recency, Frequency, Monetary) method to cluster customers based on their purchase behavior! Gain valuable insights into distinct customer segments, enabling you to optimize marketing strategies and drive business growth. 📈💡🚀

  • Updated Jun 10, 2023
  • Jupyter Notebook

A comprehensive project delved into the data analysis of various functions of a Hardware manufacturing company like Finance, Sales, Marketing & Supply Chain which will help to generate insights and make data driven decisions in these departments.

  • Updated Sep 14, 2024

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